Military & First Responders Incentive | Eligible customers who finance new MY25/MY26/MY27 BMWs through BMW Financial Services NA, LLC combined with a promotional APR offer can receive a $500 purchase credit off MSRP. Promotional APR offers are available through BMW Financial Services NA, LLC and vary by model and model year. See your authorized BMW Center for important details regarding promotional APR offers on your selected BMW. Eligible customers who purchase new MY25/MY26/MY27 BMWs with cash or who finance with financial institutions other than BMW Financial Services NA, LLC or who finance through BMW Financial Services NA, LLC without a promotional APR offer can receive the following purchase credits: $1500 off MSRP on the BMW 2 series, X1, and X2; $2500 off MSRP on the BMW 3 series, 4 series, and Z4; $3000 off MSRP on the BMW i4, X3, and X4; $4000 off MSRP on the BMW 5 series, i5, 7 series, 8 series, X5, X6, X7, and XM; and $5000 off MSRP on i7 and iX. Eligible customers include Active Duty, Veterans, Retirees, Reservists, their immediate family members, and Active and Retired First Responders, including Emergency Medical Technicians, Firefighters, Law Enforcement Officers, Federal Law Enforcement Officers and Agents, and 911 Dispatchers. Qualification for the offer requires verification through ID.me to generate a Customer ID and Offer Code. Offer is subject to change without prior notice. One offer per customer, per offer code, per calendar year for new BMW vehicles without a prior retail sale. Eligible customer or family member must be the purchaser. May be combined with other available offers. Price listed does not include sales tax, tag, title, registration, and any other government-related fees. The pre-delivery service charge, private tag agency fee, and electronic registration filing fee included in the advertised price are charges that represent costs and profits to the dealer for items such as inspecting, cleaning, and adjusting vehicles, and preparing documents related to the sale. Acceptance of conditional offers made available by the manufacturer or manufacturer captive lender(s) may result in a different sale price. We strive to update our inventory regularly, but there may be a delay between the sale of a vehicle and inventory updates. While every reasonable effort has been made to ensure the accuracy of this information, the dealership is not responsible for errors or omissions on this site. All specific payment and leasing offers are for well qualified buyers with approved credit and are mutually exclusive from any other promotional offers. See dealer for complete details. Offer expires 6/30/26.